While the first two buyers from Wine Paris discussed in detail all the reasons that make the offer quickly become a global wine trade with 52,622 visitors, 54 countries displayed and an increase of 80 % in 2024 international exhibitors, and the question of this aspect of the channel is Where is the UK sitting now, with the difficult trading platform on the world stage?
Consumers do not want to drink alcohol (globally), and Trump 2.0 wars of commercial tariffs waved on the horizon and buyers in the United Kingdom must explain the British trade scene – with many companies that rise from the high national insurance, and the uninterrupted rules behind the responsibility of the extended product (EPR), putting new health marks for Ireland, hospitality and retail trade, no longer able to absorb The costs, and highly complex alcoholic tax systems, not to mention the worst inflation in the industry in the first quarter, struck commercial confidence.
“Certainly,” is still a great place to do commercial businesses an optimistic message from Miles Bell, CEO of the Wine and Commercial Spirit Association during a major discussion on geopolitical factors affecting the global wine industry.
Miles Bell, to the right, speaks during the geopolitical debate in Paris wine
“I have made the duty of alcohol in the UK everyone's life miserable. It is a bad, painful and expensive idea, but it happened.
He added that the United Kingdom is still a major global player, as he is the second largest importer of wine in the world through both the folder (after Germany) and the value (after the United States). It imports 1.6 billion bottles of wine annually and exports 1.4 billion bottles of lives.
But this is a double -edged sword, and Bell warned. The UK makes “very open” for market conditions. The previous tariff wars were “painful, the wine trade should prepare for a similar situation.”
Bell stressed: “Trump 2.0 is a righteous tariff. It is not a matter if, but when. Trump will not bend the rules of the United Kingdom because his mother was Scottish.”
He added: “The United Kingdom needs to move quickly. If we do nothing, we risk losing our site as a pioneering wine and source of lives … but that depends on the way the UK government will swing – towards the United States or Europe?”
UK buyer on Earth
Francis Bentley, the LWC Drinks wine buyer, said that there is one big case that each product wants to talk about in Wine Paris – the new alcohol work system in the UK and what would have happened to the ABV levels of Wines. She added that they wanted to understand how consumers interact with ABV levels and try to understand more about the responsibility of the extended product.
When we explain EPR, they say: “But should it not be the trade that pays the price of that? “The opinion is that increasingly, the United Kingdom is seen as completely underdeveloped and that the country was one day famous for not being bureaucratic and less than that on the status of the nanny. People laugh at us a little, really.”
“They want clarity and clarity as an opportunity for the place where we are targeting wine.

With 52,000 visitors, there was an increasing opportunity for buyers and producers to do serious work in Wine Paris
“When I speak to young producers, they see it as our problem to deal with it. They were shocked only when they hear RRP on the other side. They say:” So you will sell my wine for 25 pounds? This is 13 euros in France. What do you do, comrades? For them, if you are still interested in buying wine, this is logical to them from the RRP perspective, it does not care about what is happening in our end. “
Graham Crawford, sales manager at Oakley Wine Acency, Specialized in Portugal and Spain, said that the largest retailers have put their budget for a particular product and are now looking for value in “original, more experimental and more interesting grapes.” He added: “What this means for us is areas like Tejo that represented the value for money and is now a distinct wine. It seems that roses and sparkling and white gravel from Portugal are the new trends.”

Richard Kokran says, despite the UK market conditions, Felix Solis, has had great sales jumps and sizes.
Richard Kokran, Managing Director of Felix Solis, who announced this week an increase in the size of 85 % for Matho Más Spanish Wine and 18 % of the growth of her commercial brand Rioja, Castillo de Albai (Nielsen to 12/28/2024) was in good condition position To talk about Healthy The Wine Market in UK – if you have the appropriate wines at the right prices.
He explained: “We still provide the first three brands in the top 10 brands in the United Kingdom and we are growing.
“Retaires were noting that they had to deal with the duty, and it is clear that it was the greatest financial pressure, but they also have some unclear costs in terms of EPR that still need to determine.”
But this is a challenge similar to what the buyers faced at least during the past ten years: “There is a full floor of the low cost to go to, but will this healthy? Provide equality – due to the effect on consumer prices. But if the price increases, we sell less. “

Winegb managed to display some of the best types of wine that come out of England and Wales in the show
Paul Robinson, Robinsons Brewery, stressed: “Producers must understand that our taxes are very high, we pay nearly 3 pounds for the bottle tax:“ Producers must understand that our taxes are very high, we pay nearly 3 pounds Sterling for the bottle tax. If the matter has reached 6 euros, in addition to the tax of 8 euros, then we have to start making money and want 250 our bars to make a margin. Suddenly 6.50 euros bottle between 40 to 50 pounds. It is very expensive. But I look forward to doing between 30 and 40 thousand tons of business. “
He said that the Romanian had perfectly put itself for the UK market. “All this nail, which is perfect, and wine at really reasonable prices. Some Italian and French producers should be careful, because for example, Pinot Grigio is Pinot Grigio, whether it is from Italy or Romania. We have already seen a rise in Roman wine sales. We recently chose Pinot Grigio from Romania over Italy.
French IGP wine was also important due to price points and style flexibility. “We have searched a lot for the correct IGP wine,” Robinson added. “Although Chablis, despite the right price, is difficult to obtain due to the shortage and high price points. But our customers want it.”
Height in no and low

The NO and low -Paris alcohol section was greater than ever, but producers all over the exhibition were also promoting their No NO brands. Philip Laberi's picture
At each turning point, low alcohol wine everywhere, either an extension of an existing group or a new launch – regardless of the country or the wine area. There was also a larger section of unintended alcohol in the exhibition.
“I went last year and I can see its size this year, but a lot of products are completely wrong for us,” Rezouk said at Reserve Wines. “Paying 30 euros against non -alcoholic champagne that wants to give me the feelings of champagne. With regard to the alcoholic category that is still not low wine, technically, it is the most difficult challenge. There is a lot of crowded market. It grows faster than my customers asking for that. “
Bentley, with LWC being one of the first to bring Kamina, said 8 % wine in partnership with South Africa wine Overthx, to the market: “I think it will be difficult for producers to stay away by 14.5 % when it is written at this level. But if it is Distinguished wine, it is still a distinctive wine. The case.
Certainly, Robinson sees the future in non -alcoholic alcohol, but he says that quality at the right price point is more difficult to find: “I asked them all the time. I have tasted wines in the area of non -decline and withdrew two out of 50. Everyone is trying to go to this thing Non -alcohol, but they are just a beating of sugar, which is terrible.
He added: “I found a stir a 0 % in the French hall that was very good, but they told me the price – 6.50 euros – and I fell on a chair. You have to joke. I start from 2.50 euros. All their prices were completely outside the spectrum.”
Kokran said that Felix Solis steadily reduces his 14 % wipers over the past four years using natural wine manufacturing methods to ensure that taste or quality is not lost. “We pick up earlier, look at our yeast choices and those types of things. We now have 10-11-12 % of wine brands in our collection.
Paris wine effect

The inner side of the Paris wine increased by 84 % in 2024
Rebecca, Ohayun, a wine buyer at a master’s degree, said that the international expansion of Paris wine makes it “worthy of interest.”
Nevertheless, Cochrane felt that the new world element is still relatively “underweight” given the size of some other regions.
Bentley's reference to LWC drinks: “There are still gaps in the scope of producers who show what POWEIN can still fill it.”
“The New World is still very small.” Wine factories offered will be able to push the exhibition. I have cut a long way before we start seeing the level of the young producers we see in France, “he added.
“The Paris wine has an atmosphere for him and he is definitely in the event of an offer to attend. But with regard to business, I had two -thirds of the regular work meetings.” I will start the conversation, “I am not looking for anything new,” I begged the question, why are you here after that after that Portugal had a real uproar on this topic, and Spain felt more challenge, and many people want to do more with Spain, but outside the proverbs Riga.
In general, he said, “Certainly a mixed bag of meetings. The survival of the retail price has become there.”

More visitors, more producers, more halls and a large statement: Paris wine 2025. Jean Bernard Nadu image
Leslie Cook, the director of the Langster Winz Leslie Cook, spent the meeting and taste the new wine from its Chammar partner.
“There was a lot of different Malbecs from Argentina and the white Spaniards were appearing well. We had a contemplation in California and it was a reasonable volume of wine factories. The quality from South Africa to France was really good. Later this year and launched Crémant, where everyone wants to drink shiny these days, but he does not want to pay high champagne prices. “
“Everyone says that the Paris wine has become slowly the best wine exhibition in the world. I say it has already arrived. The city can absorb a dangerous commercial exhibition without imposing a nose fees in the hotel room – but the caliber of the producers who attend Now it is easily in line with the Prolowin.
“Don't understand me wrongly, I love Prowein, and it can be said that it is still a little more important to choose the new world and exposure, but it seems that Paris has everything, and I cannot see myself imagine if it continues its current path.”
In conclusion, the Paris wine has become an inevitable event in the presence that Crawford summarizes, in okley agencies, perfectly: “The presence of Paris wine is similar to being on the hamster wheel. It must be inside the wheel to make it move. It must be there and rise With work and perhaps nothing will come out of it immediately. Despite the most unprecedented market conditions in which we found ourselves to move. “
* You can read the first part of Richard Sidel's analysis of the Paris wine here and how it is now working on setting the global wine schedule.
* You can read the second part of its analysis here, which looks at suppliers and producers who provide new delay solutions to buyers.