Homeland News
by James Bailey
Published: April 29, 2024
Flor de Caña Rum, recognized for its distinction as the world's first carbon neutral and Fair Trade certified liqueur, has invited UK mixologists to sign up for the 2024 Sustainable Cocktail Challenge.
The innovative platform aims to support and promote sustainable blending practices within the global bartending community, promoting a collective effort towards a greener future.
From May 1 to June 30, UK bartenders can showcase their talent and ingenuity in crafting sustainable cocktails by entering the competition. Participants will be tasked with creating sustainable cocktails using Flor de Caña Rum and incorporating sustainable ingredients and techniques. These unique creations will not only appear on bar menus for consumers to enjoy, but will also compete for the title of best sustainable cocktail in the country. National winners will qualify for the Sustainable Cocktail Challenge World Final, scheduled to be held in Nicaragua in 2025.
In conjunction with the competition, Flor de Caña has committed to educating bar managers and bartenders on the importance and benefits of incorporating sustainable practices into their daily operations. The brand has partnered with the Sustainable Restaurants Association, a UK-based non-profit organization dedicated to promoting sustainability in the hospitality industry, to provide valuable resources and guidance to participants.
The 2023 Sustainable Cocktail Challenge Global Final saw Julie Nguyen from Opium Bar in Thailand take the championship title, followed by Andrea Marseille from Teresa Cocktail Bar in New Zealand in second place and Lacey-Jane Roberts from Published on Main Bar in Canada in third place. place.
To register for the competition click here.
