February 28, 2025
Indexbox just has just published a new report: UNIDON KINIDOM – WINE – Market Analysis, prediction, size, trends and visions.
Patured by high demand, the UK's wine market is preparing to grow in the coming years. With an expected increase in both size and value, the market is expected to see a steady upward trend, reaching 1.4b liters and $ 6.9 billion by 2035.
Market expectations
Payed by the increasing demand for wine in the UK, the market is expected to start in ascending consumption over the next decade. The market performance is expected to increase slightly, with an annual growth rate of +2.2 % for the period from 2024 to 2035, which the market size is expected to reach 1.4B liters by the end of 2035.
In terms of value, the market is expected to increase with an annual growth rate of +4.3 % expected for the period from 2024 to 2035, which is expected to reach the market value of $ 6.9 billion (in nominal wholesale prices) by the end of 2035.
consumption
UK consumption of wine
In 2024, approximately. 1.1s a liter of wine was consumed in the UK. 31 % increase in the previous year. In general, consumption continues to refer to moderate recession. During the period under review, consumption reached the peak of its size at 1.4B liters in 2015; However, from 2016 to 2024, consumption remained in a lower number.
The value of the wine market in the United Kingdom has contracted a little bit to $ 4.4 billion in 2024, and remains relatively unchanged against the previous year. This number reflects the total revenues of producers and importers (except for the costs of logistics services, retail marketing costs, and retail margins, which will be included in the final consumer price). During the period under review, consumption witnessed the relatively flat direction style. During the period, the market reached the maximum of $ 4.4 billion in 2023, then decreased slightly the following year.
production
UK wine production
In 2024, approximately. 1.3 m liter of wine was produced in the UK. It grows by 3.2 % in 2023. During the period under review, production record, however, deep slide. The most prominent growth rate was recorded in 2014, an increase of 96 % against the previous year. During the period under review, production recorded the highest record in 17 million liters in 2015; However, from 2016 to 2024, production failed to restore momentum.
In terms of value, wine production dramatically expanded to $ 19 million in 2024, estimated at the export price. In general, production faced a sudden stagnation. The growth pace was the most faster in 2014 with an increase of 93 %. During the period under review, production reached the peak level at $ 150 million in 2015; However, from 2016 to 2024, production remained in a lower number.
Imports
Wine imports in the United Kingdom
In 2024, the amount of wine imported to the United Kingdom increased to 1.1B liters, and increased by 29 % against the number of the previous year. In general, imports have seen a significant contraction. During the period under review, imports achieved the highest record in a liter 1.5B in 2015; However, from 2016 to 2024, imports remained in a number less.
In terms of value, wine imports decreased to $ 4.8 billion in 2024. During the period under review, imports showed relatively flat direction style. The growth pace looked the most faster in 2021 when imports increased by 8.7 %. During the period, imports reached the maximum of $ 5 billion in 2023, and then decreased the following year.
Imports by the country
Italy was (219 meters), Australia (182 meters) and France (161 meters) of the main suppliers of the United Kingdom, with a 50 % stake of total imports. Spain, Chile, South Africa, New Zealand, Argentina, Germany and the United States have somewhat left, as they together represent another 43 %.
From 2013 to 2024, the largest increases were recorded for Argentina (with an annual growth rate of +9.4 %), while purchases of other leaders witnessed mixed trend patterns.
In terms of value, France ($ 1.7 billion), Italy (1.1 billion dollars) and Spain (399 million dollars) formed the largest wine suppliers for the United Kingdom, and together they make 67 % of total imports. New Zealand, Australia, Chile, the United States, South Africa, Argentina and Germany left some extent, as it is 28 %.
Among the main suppliers, Argentina, which reached an annual growth rate of +5.6 %, witnessed the highest growth rates regarding the value of imports, during the period under review, while purchases of other leaders witnessed more modest growth steps.
Imports by type
In 2024, wine of fresh grapes (except for sparkling wine) (958 meters) formed the largest type of wine of the United Kingdom, with a share of 86 % of total imports. Moreover, wine from fresh grapes (except for sparkling wine) exceeded the numbers recorded in the second largest type, sparkling wine (159 meters), six times.
From 2013 to 2024, the average annual growth rate of the volume of wine of fresh grapes (except for sparkling wine) was 2.6 %.
In terms of value, wine from fresh grapes (except for sparkling wine) ($ 3.5 billion) the largest type of wine of the United Kingdom, and includes 74 % of total imports. The second place was ranked in the ranking by sparkling wine ($ 1.2 billion), with a share of 26 % of the total imports.
From 2013 to 2024, the average annual growth rate in terms of the value of wine of fresh grapes (except for sparkling wine) -1.4 %.
Importing prices by type
The average wine import price was $ 4.3 per liter in 2024, a 26.7 % decrease against the previous year. During the period under review, the import price referred to the moderate expansion from 2013 to 2024: its price increased at an annual average +1.7 % during the past note period. However, the direction pattern indicated some noticeable fluctuations that are recorded during the analysis period. According to 2024 numbers, the price of importing wine increased by +38.0 % against 2020 indicators. The growth pace was the most clear in 2021 when the average import price increased by 49 % against the previous year. The import price reached its peak at $ 5.8 per liter in 2023, then quickly contracted the following year.
There were major differences in the average prices between the main products offered. In 2024, the product that carries the highest price was sparkling wine ($ 7.8 per liter), while the price of wine of fresh grapes (except for sparkling wine) was $ 3.7 per liter.
From 2013 to 2024, the most prominent rate of growth in terms of prices through wine of fresh grapes (+1.2 %) was achieved.
Importing prices by country
In 2024, the average wine import price reached $ 4.3 per liter, and decreased by -26.7 % against the previous year. In general, the import price indicated a slight growth from 2013 to 2024: its price increased by an average annual rate of +1.7 % during the past note period. However, the direction pattern indicated some noticeable fluctuations that are recorded during the analysis period. According to 2024 numbers, the price of importing wine increased by +38.0 % against 2020 indicators. The growth pace was the most clear in 2021 when the average import price increased by 49 % against the previous year. During the period under review, the average import rates reached the highest standard level at $ 5.8 per liter in 2023, and then decreased significantly in the following year.
There were statistically significant differences in the average prices between the main countries to supply. In 2024, among the top importers, the country with the highest price was the United States ($ 18 per liter), while the price of Australia ($ 1.6 per liter) was among the lowest rates.
From 2013 to 2024, the most prominent rate of price growth by the United States (+22.0 %) was achieved, while the prices of other main suppliers have witnessed more modest growth steps.
exports
UK exports of wine
In 2024, external shipments of wine decreased by 37.9 % to 17 million liters, and decreased for the sixth year in a row after two years of growth. During the period under review, exports continue to indicate a sudden decrease. The growth pace appeared faster in 2017 with a 20 % increase. Exports reached their climax at 135 million liters in 2018; However, from 2019 to 2024, exports stood in a fairly lower number.
In terms of value, wine exports decreased significantly to $ 405 million in 2024. In general, exports witnessed a remarkable decrease. The most prominent growth rate was recorded in 2018 when exports increased by 14 % against the previous year. Exports reached their peak at $ 836 million in 2019; However, from 2020 to 2024, exports failed to restore momentum.
Exports by country
Ireland (4.6 million liters), Hong Kong Sar (3.7 million liters) and Denmark (1.8 m liters) are the main destinations for the UK wine exports, which include 60 % of the total exports. The Netherlands, France, Poland, Spain, Belgium, Sweden, Lithuania and Germany have somewhat left behind, which include another 39 %.
From 2013 to 2024, the most prominent rate of growth in terms of shipments was achieved, among the main countries of the destination, by Lithuania (with an annual growth rate of +10.7 %), while other leaders witnessed a decrease.
In terms of value, Hong Kong Sar ($ 113 million) remains the main foreign market for wine exports from the United Kingdom, which includes 28 % of total exports. France ranked second in the standings ($ 30 million), with 7.4 % of the total exports. It was followed by Belgium, with a 4.5 % stake.
From 2013 to 2024, the average annual growth rate to Hong Kong Sar reached -6.7 %. Exports to other major destinations recorded the following average export growth rates: France (-8.1 % per year) and Belgium (-1.1 % annually).
Exports by type
The wine of fresh grapes (except for sparkling wine) (15 meters) was the largest type of exported wine from the United Kingdom, which represents a share of 89 % of the total exports. Moreover, wine exceeded fresh grapes (except for sparkling wine) the size of the second product type, sparkling wine (1.8 meters), eight times.
From 2013 to 2024, the average annual growth rate in terms of the volume of wine of fresh grapes (except for sparkling wine) reached -15.7 %.
In terms of value, wine of fresh grapes (except for sparkling wine) ($ 337 million) is still the largest type of exported wine from the United Kingdom, and it consists of 83 % of total exports. The second place was ranked in the arrangement through the sparkling wine ($ 68 million), with a share of 17 % of the total exports.
From 2013 to 2024, the average annual growth rate in terms of wine value of fresh grapes (except for sparkling wine exports) -5.9 %.
Export prices by type
In 2024, the average wine export price reached $ 24 per liter, an increase of 4.4 % against the previous year. During the period under review, the export price recorded a prominent increase. The most prominent growth rate was recorded in 2021 when the average export price increased by 134 % against the previous year. The export price reached its peak in 2024 and is likely to witness a steady growth in the coming years.
There were major differences in the average prices of the main types of exported products. In 2024, the product that carries the highest price was sparkling wine ($ 38 per liter), while the average price of wine exports of fresh grapes (except for sparkling wine) reached $ 22 per liter.
From 2013 to 2024, the most prominent rate of growth in terms of prices for the following species was recorded: sparkling wine (+13.6 %).
Export prices by country
The average wine export price reached $ 24 per liter in 2024, with an increase of 4.4 % against the previous year. In general, the export price recorded a prominent expansion. The growth pace was the most obvious in 2021 when the average export price increased by 134 % against the previous year. The export price reached its peak in 2024 and is likely to witness a constant growth in the direct term.
There were major differences in the average price of the main foreign markets. In 2024, among the top suppliers, the country with the highest price of Belgium ($ 31 per liter) was, while the average export price to Lithuania ($ 2.1 per liter) was among the lowest level.
From 2013 to 2024, the most prominent growth rate for supplies to Belgium (+20.1 %) was recorded, while the prices of other major destinations have seen more modest growth steps.
Source: Indexbox Market Intelligence